[Video] KEYVOX CEO Unpacks the Structural Limitations of Large Corporations and the Pursuit of Innovation
![[Video] KEYVOX CEO Unpacks the Structural Limitations of Large Corporations and the Pursuit of Innovation](https://i.ytimg.com/vi/eZITlLzRZDA/mqdefault.jpg)
We have released the latest episode on the KEYVOX Space Business Channel: "Ep.03 | Structural Limitations -- Why There Were Pictures That Couldn't Be Painted at Rakuten."
In this video, our CEO Okamoto looks back on his experience leading blockchain technology R&D at Rakuten Group, and reveals why he left his corporate career to pursue the creation of KEYVOX, our IoT platform for smart locks and smart lockers. He explores how the "disconnect" between personal vision and organizational structure led to the creation of a new business.
Key Points
* The innovation barrier in large corporations: The difficulty of nurturing blockchain technology -- which aims to disintermediate -- within an organization built on intermediation businesses, and the "structural limitations" encountered along the way.
* Innovation from the field: The conviction that true innovation is born not in conference rooms but on the ground. How the insights CEO Okamoto gained by picking up a drill and listening to the "noise" of the field directly led to the conception and development of KEYVOX.
* Fusing analog and digital: Why a software engineer focused on the ultimate analog domain -- physical "locks" -- and bet his career on their digitalization. The "maximum disruptive power" that emerges from fusing analog and digital.
* The reality of entrepreneurship and management: Candid reflections on the struggles leading up to founding the company, and the reality of being "unprepared for the CEO role." Not a polished success story, but an authentic account of the startup experience.
We invite you to learn about the origins of our business and our founder's deep philosophy on technology and real-world implementation through this video.